The people behind the work
A personal approach
to practical work.
BateMarketing brings together a connection to the Okanagan and experience working with established Australian tourism businesses. It is a family business with a practical aim: to make professional digital support accessible to smaller businesses, with clear advice and a personal working relationship.
Sam Clapham
Digital Strategy & Technology
Sam brings extensive experience working with established Australian tourism businesses across digital strategy, websites, marketing technology and e-commerce. His work connects the public-facing website with the analytics and operational systems that support the business behind it.
Tourism brings together a wide range of digital needs: helping people discover an experience, compare their options, make a booking and find the information they need afterwards. Working across that environment has shaped Sam’s practical approach to the customer journey and the systems that make it work.
At BateMarketing, that means starting with the business problem and choosing technology that serves it. Whether the priority is a clearer website, useful reporting or less repetitive administration, Sam focuses on making digital tools easier to use and more useful to the people relying on them.
Jayme Clapham
Marketing & Client Relationships
Born and raised in Penticton, Jayme’s connection to the Okanagan is personal. Jayme holds a bachelor’s degree in Business and Marketing from UBC Okanagan and brings local knowledge and a passion for the area to BateMarketing.
For Jayme, working with local businesses is a way to support the place she grew up. She wants their websites and marketing to reflect what makes each business worth choosing, with an approach that feels relevant to the community it serves.
Her role in marketing and client relationships starts with listening: understanding the business, what its customers need and what the people running it want to achieve. That local perspective helps keep BateMarketing’s work grounded in the business behind the brief.